Twitter buys Tweetdeck before they could take over


Twitter announced that they have purchased Tweetdeck for 50 million dollars and as of now nothing has been made public on what this means for the official Twitter app for the iPhone.

This deal is defensive for Twitter, say all the sources we’ve spoken with over the last couple of months. They simply couldn’t allow UberMedia to have so much market share in this space. The company has acquired UberTwitter, EchoFon and a number of other Twitter-related startups. Adding TweetDeck to the UberMedia stable of products would give them too much leverage over Twitter, say our sources, and so Twitter made a strong defensive bid to disrupt the deal. Which succeeded nicely, apparently.

TechCrunch

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